Introducing: The PMM Launch Accelerator
🍏 A 7-week immersive, apprentice-style cohort-based program for aspiring product marketers with real company projects. (Psst startups: want free-ish PMM work?)
👋 Hey everybody,
Read this if you are:
Aspiring or new PMM who is trying to use courses to have a leg up
Startup founder or marketing leader interested in free-ish product marketing work
Rae here, co-founder of Olivine, and now River. There are a lot of product marketing courses out there (*cough* The B2B Messaging Course *cough*) but they all focus on theory and at the end, you pass a quiz to get a certificate. With hundreds of applicants applying for every product marketing role, it can be hard to stand out no matter how many certificates you have. Hands-on experience is the best way to get noticed and crush your interview, so we’re pulling on our network of startup founders and marketing leaders to provide students with real product marketing work to do and a demo day to show it off.
👉 Enter The PMM Launch Accelerator 👈
How this is different from other PMM courses
Live classes taught by experienced leaders (Yi Lin, Arielle, and Me)
Real product marketing projects to work on for actual startups (River, Momentum, Makelog — see full list below)
Breaks built into the cohort so you can work on your project without falling behind
Office hours to get feedback from experts on your project
Demo day to showcase your work & get noticed by hiring managers
Launch your career in product marketing successfully
Move past the “theory” and start learning by doing. Get the real-world experience you need to successfully pivot into product marketing.
Live, cohort-Based Learning: Learn from expert instructors on the most important product marketing skills to master.
Live Office Hours and Community Support: Get personalized feedback on your work and gain insights from industry experts.
Job Placement Assistance: Gain access to potential job opportunities, increasing your chances of getting hired (dedicated recruiter resource).
Real Client Capstone Projects: Collaborate with a real startup and see your work contribute to their strategic initiatives. See participating startups below!
Demo Day to Showcase Capstone Projects:
Apply by September 1, 2023, to get $150 off.
Participating Startups:
River — Distributed community event platform
Momentum — Sales automation platform
Makelog — Change log software
Kickplan — SaaS growth platform
Dropupp — Online returns pickup service
Funtivity — Supercharging employee engagement
With more startups to come!
Startups: Want free-ish product marketing work?
We're looking for more companies to participate so we can give students real work to do to build out their portfolios.
In exchange for a few meetings, we'll guide them to provide you with foundational product marketing strategy and an announcement plan (or other GTM asset) you can use for an upcoming product/feature launch.
We'll also feature you in our blog, newsletter, and social posts.
Click here to see what’s involved and how to participate.
Can’t wait for demo day! Thanks for reading,